Aging2.0 Announces the Caregiving Collective: a Global Insight, Solutions and Matchmaking Platform for Innovators in Caregiving

SAN FRANCISCO & LONDON–(BUSINESS WIRE)–lt;a href=”” target=”_blank”gt;#caregivingcollectivelt;/agt;–Today, Aging2.0 announces the Caregiving Collective, its latest
initiative to support innovators in aging around the world. This
program, launched in partnership with digital innovation consulting
company Shapeable, is building a data-driven insight, solutions and
matchmaking platform that connects innovators with providers looking for
next-generation and cost-effective solutions.

“The Caregiving Collective will turn the Aging2.0 global community into
a platform for collective intelligence and collaborative action. It will
allow our 30,000-person network across 70 city chapters in 22 countries
to share their wisdom, knowledge and best practices and help make
caregiving more efficient and effective,” said Stephen Johnston,
Co-founder, Aging2.0.

“Of our eight Grand Challenges (,
we see caregiving as the ‘gateway’ topic; having the highest impact and
relevance for all our partners and society at large. We are
co-developing the Caregiving Collective with our Charter Partners in
2019, and will expand this approach to the remaining Grand Challenges
over time,” said Katy Fike, Co-founder, Aging2.0.

The Caregiving Collective will build a knowledge system that captures
all of the issues and solutions faced by the Aging2.0 community to
address the massive shortage of innovations for our rapidly aging
societies. The digital tool is being developed by, drawing
on their experience building technology solutions for the World Economic
Forum, among other global organizations. The team includes world-leading
graph database practitioners and AI and machine learning experts.

“P&G Ventures is delighted to be a Charter Partner of the Caregiving
Collective, and we look forward to finding and partnering with startups
from around the world,” said Alan Goldstein, Associate Director, P&G
Ventures, Procter & Gamble. “With the number of new companies in the
space increasing exponentially, we need a robust and scalable way to
ensure that we connect with breakthrough ideas in our core focus areas
of continence care, de-risking showering/bathing, mobility, skin health
management, and personal hygiene.”

In addition to P&G ventures, other founding Charter partners of the new
initiative include SOMPO Digital Lab, Genworth, Irvine Health Foundation
and the Centre for Aging + Brain Health Innovation (CABHI), powered by
Baycrest. As part of the Caregiving Collective, Aging2.0 is also
partnering with VOICE (,
based at the UK National Innovation Centre for Ageing, to tap into their
database of citizen-driven insights and thousands of conversations with
older adults and caregivers since 2007.

Aging2.0 is a global network with a mission to accelerate innovation
to improve the lives of older people around the world. It has 30,000
subscribers across 70+ volunteer-run chapters in 22 countries and 100+
corporate partners, including Procter & Gamble, Google for Startups and
SOMPO Holdings.

Shapeable is a digital innovation consultancy that enables customers
to navigate complex global challenges and solve them collaboratively,
with the help of AI, data, and systems modelling. Its team of
specialized individuals has a proven track record of delivering
high-stakes, complex projects globally.


Julia Wills,,
+1 (210) 232-3535

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